by Chris Hunter
Share
Welcome to Roofer Growth Hacks! In this episode, we’re joined by John Nieuwenburg, Founder of W5 Business Coaching, business coach and founder of W5 Coaching, to explore powerful strategies for roofing company owners. We dive into John’s Five Steps to Freedom framework, designed to help small business owners increase profits, reduce stress, and regain control of their personal lives. John shares his wealth of experience in guiding businesses to overcome growth challenges and achieve lasting success. Tune in for actionable growth hacks that will help you elevate your roofing business and reach new heights!
We know you will get value from today’s episode, so please take a moment to leave us a 5-star review!
Don’t forget to grab your copy of The Ultimate Guide to Digital Marketing for Roofers here!
About:
Since 2004, as a professional business coach, John Nieuwenburg has taken over 350 clients through a systematic process that helps them increase profit, remove the stress and chaos from their businesses, and get their lives back. At W5 Coaching, the Socratic style of leadership and teaching is employed: a method of teaching by using questions to arrive at the right answer for YOU.
Timestamps:
[00:00 – 01:06] – Intro
[01:07 – 02:43] – John’s Entrepreneurial Journey – Where he started and where is he now?
[02:43 – 03:27] – Who are John’s Ideal Clients
[03:28 – 05:02] – Applying Frameworks for Success
[05:03 – 06:15] – Is Marketing the Key to Driving Sales Success?
[06:16 – 08:03] – What’s the 20% That Delivers 80% of Results for Clients?
[08:04 – 09:18] – What Strategy Saved the Day for Payroll?
[09:19 – 11:59] – What’s the Best Way to Forecast Cash Flow for Contractors?
[12:00 – 13:28] – What Does It Mean for Roofing Contractors to Be Fully Capitalized & How They Can Do It?
[13:29 – 18:40] – What’s the Best Advice for New Roofing Companies Starting Out?
[18:41 – 22:34] – What’s the Key to Delegating Roles in a Growing Roofing Business?
[22:35 – 25:52] – Why is it Crucial to Have Someone Manage Your Schedule?
[25:53 – 26:26] – Message from the Sponsor
[26:27 – 27:20] – Lightning Round/John’s Favorite Personal Hack
[27:21 – 28:11] – Favorite Business Hack
[28:12 – 29:11] – Best Advice John Has Been Given
[29:12 – 30:06] – How Can Roofers Get in Touch with John?
[30:07 – 34:20] – Episode Wrap-Up & Biggest Takeaways
Listen to the episode below:
Podbean: https://bit.ly/RoofingSites-Podbean
YouTube: https://bit.ly/RoofingSites-YouTube
Resources:
W5 Coaching: https://w5coaching.com/
John Nieuwenburg : https://www.linkedin.com/in/business-coach-canada/
RoofingSites: https://www.roofingsites.com/
Connect with us!
Podbean: https://roofergrowthhacks.podbean.com/
YouTube: https://www.youtube.com/channel/UCvfiqz7zzUWIQkgGPvx9XEw
Facebook: https://www.facebook.com/roofingsites
Instagram: https://www.instagram.com/roofingsites/
The post Roofer Growth Hacks – Season 2 Episode 12 – What’s Holding Back Your Roofing Business Growth? with John Nieuwenburg first appeared on RoofingSites.com.
STAY IN THE LOOP
Subscribe to our free newsletter.
Welcome to Roofer Growth Hacks! In this episode, we’re breaking down the November 2025 State of Marketing for Roofers a rapid-fire update on what’s changing with Google Local Service Ads, Business Profiles, AI tools, and lead generation that every roofing company needs to know. Chris Hunter, Chief Marketing Officer at RoofingSites.com and author of The
In today’s competitive roofing industry, maximizing your marketing efforts is crucial for sustainable growth. Are you leveraging the power of SEO to climb search engine rankings? Are you utilizing Google Ads to drive targeted traffic to your site? Think of your marketing strategy like fishing: would you rely on just one pole or would you
Are you a roofing company owner looking to generate more leads, grow your customer base, and truly maximize your return on investment? Google Local Service Ads or LSAs can be one of the most powerful tools in your marketing arsenal but only when they are strategically managed. Many roofers make the mistake of setting up
Are you a roofer wondering why your social media and SEO efforts are not translating into leads? You are not alone. Many roofing companies struggle to harness the power of social media marketing. The key is not just about being present; it is about engaging your audience with the right content. Let’s explore how you
