by Chris Hunter
Share
Welcome to the latest episode of Roofer Growth Hacks. In this episode, Chris Hunter will walk you through the NEW 2025 SEO Formula for Roofers. He’s diving deep into the brand-new 2025 SEO formula built specifically for roofers who are ready to grow, dominate local search, and drive serious leads.
Whether you’ve been in business for decades or you’re the new kid on the block, you’ve probably noticed the digital marketing game has shifted.
If you’ve been asking yourself, “Why can’t I keep up with these newer, more agile roofing companies?” – this one’s for you.
Chris breaks down exactly how to win on Google in 2025, including the latest updates, ranking factors, and real-world tactics we use to help roofing companies double in size.
Plus, Chris will show you how our 4R Roofing Marketing System gives you a solid, evergreen strategy no matter how fast things change online.
If you’re tired of chasing tactics and ready to build a system that gets results, hit play and let’s go.
About:
RoofingSites.com has been helping Roofing Companies grow for over a decade by using our proven marketing system, the 4R Roofing Marketing System to provide exclusive calls and appointments to each company. We started as a web design company and quickly pivoted to a marketing company since that’s what the Internet’s all about and it’s what our partners kept asking us for!
Since then, we’ve transitioned into a marketing company that not only helps get calls to your roofing company, we help you close the sale!
Timestamps:
[00:00 – 01:02] – Intro
[01:03 – 02:27] – Why SEO Still Matters in 2025
[02:28 – 03:54] – The Real Problem in Roofing Marketing
[03:55 – 05:08] – Tactics vs Strategy: The Common Mistake
[05:09 – 07:07] – The 4R Roofing Marketing System Explained
[07:08 – 08:06] – From Yellow Pages to Smartphones
[08:07 – 09:33] – Proven SEO Strategies That Work
[09:34 – 11:01] – Why Google Is Still the #1 Sales Driver
[11:02 – 13:20] – Where to Focus on Google
[13:21 – 16:24] – The Power of the Google 3-Pack
[16:25 – 19:18] – Understanding Google’s EEAT Framework
[19:19 – 22:24] – What Great SEO websites Have in Common
[22:25 – 29:22] – The Ideal Website & SEO Structure
[29:23 – 36:33] – Top 10 Ranking Factors for the Google 3-Pack
[36:34 – 43:12] – Top Ranking Factors for Local Organic SEO
[43:13 – 46:22] – The Rise of AI & The Future of SEO
[46:23 – 49:08] – Staying Ahead with AI and SEO Best Practices
[49:09 – 51:38] – Final Advice & Free Resources
[51:39 – 52:27] – Episode Wrap-Up
Resources:
RoofingSites: https://www.roofingsites.com/
Free AI SEO Course: http://roofingsites.com/roofer-ai-seo
Free Book Download: https://go.roofingsites.com/
Schedule a Call With Us: https://roofingsites.com/schedule/
Free Marketing Assessment & Workbook: https://roofingsites.com/workbook/
Connect with us!
Podbean: https://roofergrowthhacks.podbean.com/
YouTube: https://www.youtube.com/channel/UCvfiqz7zzUWIQkgGPvx9XEw
Facebook: https://www.facebook.com/roofingsites
Instagram: https://www.instagram.com/roofingsites/
The post Roofer Growth Hacks – Season 3 Episode 4 – The NEW 2025 SEO Formula for Roofers with Chris Hunter first appeared on RoofingSites.com.
STAY IN THE LOOP
Subscribe to our free newsletter.
If you run a roofing business, you have probably heard the buzz around ChatGPT. Some digital marketing voices claim that artificial intelligence is about to replace traditional search engines. Others insist that Google remains the only platform that matters. The truth, as always, lies somewhere in the middle. But when you look at the actual
Every roofer wants more leads – the question is where to find them. With so many platforms competing for attention, it is easy to spread marketing budgets thin across Facebook, Instagram, LinkedIn, and even AI tools like ChatGPT. Yet not all SEO traffic is created equal. Some visitors are just browsing. Others are ready to
As a roofer, your digital reputation is often the deciding factor for homeowners choosing between you and a competitor, making it a critical asset for any roofing business. For roofers, customer Google reviews are the lifeblood of sustainable growth, as potential leads prioritize companies with high ratings and recent feedback. This process is a fundamental
In today’s digital age, the roofing industry faces more competition than ever before. Homeowners and property managers are doing their research online, reading reviews, and comparing local contractors before deciding whom to trust for their roofing needs. As a result, the traditional ways of attracting customers such as door-to-door sales, yard signs, and word-of-mouth are


