When it comes to marketing for roofers, most companies focus on generating new leads. But what about the leads you have already closed? Are you maximizing the potential of your existing customer base? If you ask your sales team whether they are actively cross-selling, the answer is probably no. Yet, cross-selling is one of the
Contractors have no problem investing in trucks, tools, and equipment. Walk into any hardware store, and you will see them eagerly spending on the latest gear; however, when it comes to investing in software, recruiting, or marketing, there is often hesitation. Many contractors shy away from spending on online marketing, SEO, or email marketing, even
Running a successful roofing business requires more than just quality craftsmanship – it demands strong financial management. Key insights can help roofing business owners maximize profitability, improve cash flow, and navigate labor shortages. This article and Roofer Growth Hacks episode explore the fundamental financial principles that can make or break a roofing business, along with
Welcome to the latest episode of Roofer Growth Hacks, hosted by RoofingSites.com: “AI for Roofers” In this episode, Chris Hunter explores the fast-moving world of AI and its impact on the roofing industry. From automation tools to building intelligent agents, Chris shares his deep dive into how roofing businesses can leverage AI to streamline processes
In the roofing industry and in business in general, a company’s structure and operation significantly impact its growth. Many entrepreneurs make the mistake of hiring people first and figuring out processes later. As explained in this week’s Roofer Growth Hacks episode, sustainable growth begins with establishing processes before hiring people. This principle is especially crucial
Welcome to Roofer Growth Hacks! In this episode, we sit down with Valerie Grandinetti, a powerhouse financial advisor who’s transforming how businesses approach strategic financial growth. Valerie specializes in helping roofing companies boost profitability and scale through smarter financial planning and decision-making. We dive into actionable growth hacks designed to help you improve cash flow,
Welcome to Roofer Growth Hacks! In this episode, We sit down with Dr. Jessica Stahl, a pioneering organizational psychologist and founder of Ignite Results. Jessica specializes in helping contracting businesses scale through innovative leadership and team development strategies. We dive into actionable growth hacks designed to help roofing contractors build stronger teams, improve communication, and
Building a roofing business requires more than just expertise on the roof; it demands strategic marketing, efficient operations, and the ability to connect with customers. A key factor in achieving these goals is referrals as well as how referral systems and other unique marketing techniques can attract leads and increase sales. This week’s Roofer Growth
The journey from one career to another, becoming a successful business coach in the process, offers valuable insights for entrepreneurs, particularly those in the roofing industry. It highlights the importance of resilience, adaptability, and strategic thinking, essential traits for anyone looking to overcome challenges and grow their business sustainably. This informative episode of Roofer Growth
Welcome to the latest episode of Roofer Growth Hacks: The 2025 Roofing Marketing Blueprint: Navigating a New Era for Roofers. In this episode, Chris Hunter dives into the essential strategies every roofing business needs to succeed in the year ahead. From navigating Google’s constant algorithm changes to building a solid marketing plan, we provide the


