Business success in a competitive field like roofing demands that contractors be able to negotiate well. Negotiation is required in all aspects of their business, whether a roofer is trying to hook a customer, hire a great employee, or develop workable business management policies. With practical negotiation skills, any roofer can achieve their business goals

Are you paying for Google Ads and seeing no results? In today’s workshop, Chris shares one of Google’s latest tools around Local Service Ads! If you’ve been dumping money into Google Ad campaigns, Chris shares a performance-based tool to make every dollar count towards marketing your roofing company! Don’t forget to grab your free resources,

A key to using an AI tool in marketing is knowing how to prompt the AI to generate topical authority. Topical authority helps roofers predict the questions their target audience will ask to provide those answers and attract the most user attention. Where Google is concerned, roofers whose websites and marketing material display the greatest

Are you looking to retire in the next 5 years? Even if you just started you want to start off RIGHT! We are joined by Co-Founder of the Association of Professional Builders, Russ Stephens, to discuss where roofers can improve their business with systems and where they should be doubling-down to make higher profit margins.

In today’s competitive business world, getting good recognition from the Google search engine should be every roofer’s goal. Local service ads provide roofers with the most effective ways to reach the specific audience they are targeting: customers within their local service areas. Roofers must focus their marketing efforts on attracting local searchers, as these are

Have you ever created an executive assistant in minutes? In today’s workshop, Chris shows off his framework to help roofers train AI to help their company! Chris uses ChatGPT and Claude with extensive prompts and shows how you can do the same! If you haven’t embraced AI yet this is a perfect episode for you

Are you looking to sell your business in the next 5 years? Whether you want to sell in the future or not, you need to be ready to sell TODAY. We are joined by Roofing Business Broker, Claudio Vilas, to discuss all of the guardrails that our roofers should have in their business so they

AI tools like Chat GPT have taken the digital marketing world by storm over the past few years. While there had initially been a hesitation to adopt AI for digital marketing tasks like creating website content such as landing pages and blogs, this is no longer the case as the tools have been improved to

Did you know you can train AI on your own company? In today’s workshop, Chris dives deep into how you can train AI with content that you already have for your company. Chris uses ChatGPT and Claude with very extensive prompts and shows how you can do the same! If you’ve been looking for a

One of the saddest realities that many of today’s roofers struggle with is not making a decent salary despite all the effort they put into their businesses. Roofers who do not pay themselves enough because they feel they can’t afford to do this usually forosuffer the financial consequences of little gain from their efforts, as