by Chris Hunter
Share
Welcome to Roofer Growth Hacks by RoofingSites.com. In this episode, Chris Hunter sits down with Aaron Christy, the founder of Indy Roof & Restoration — one of Indiana’s fastest-growing roofing companies. Known for his transparency, community focus, and marketing chops, Aaron shares the real growth hacks that helped him triple his company’s size in just a few years.
From using SOPs without an in-house team to overcoming the dreaded $15M revenue plateau, Aaron opens up about the behind-the-scenes challenges of scaling a roofing business. He also breaks down the early marketing moves that worked — including how he leveraged social media, built key realtor relationships, and used simple text blasts to drive leads and momentum.
If you’re looking for real-world strategies from a roofer who’s been in the trenches, this episode is packed with insights you won’t want to miss!
About:
Aaron Christy, owner of Indy Roof & Restoration, began the business in 2018. Our company continues to lead the way in demonstrating exactly how roofing services should be performed. We place a huge emphasis on ensuring our customers are well educated and informed throughout every step of the process.
From communicating with most insurance companies and being trusted by real estate agents and residential and commercial customers throughout our wide Indiana service areas, you can always rest easy knowing you’ve picked the right roofing team for the job.
Timestamps:
[00:00 – 01:08] – Intro
[01:09 – 04:57] – Aaron’s Entrepreneurial Journey
[04:58 – 05:59] – Biggest Hurdles When Growing Your Company
[06:00 – 08:54] – What is SOP?
[08:55 – 11:48] – Tripling in Size with No In-House SOP Team
[11:49 – 15:34] – The $15M Wall: Why Growth Slows and Where to Focus Next
[15:35 – 24:05] – Using Social Media to Launch
[24:06 – 27:25] – AI And Company Rating
[27:26 – 31:02] – Roofing Industry Trends Worth Following
[31:03 – 31:30] – Word From Our Sponsor
[31:31 – 36:55] – Lightning Round
[36:56 – 46:10] – Episode Wrap Up & Key Takeaways
Listen to the episode below:
Podbean: https://www.roofergrowthhacks.com/
Apple: https://podcasts.apple.com/us/podcast/roofer-growth-hacks/id1646317272
Spotify: https://open.spotify.com/show/4v5weQohba6pUzSFv7MH3s
Amazon: https://music.amazon.com/podcasts/9f2171d4-bc2d-4629-9d3c-6f3921cc4f10
iHeart Radio: https://iheart.com/podcast/119165020
YouTube: https://www.youtube.com/@RoofingSites
Resources:
Indy Roof & Restoration:https://indyroofandrestoration.com/
LinkedIn:https://www.linkedin.com/in/aaronchristy/
RoofingSites: https://www.roofingsites.com/
Ultimate Website Checklist – https://www.roofingsites.com/website-checklist
Free Book – https://go.roofingsites.com/
Let us help – https://www.roofingsites.com/schedule/
Connect with us!
Facebook: https://www.facebook.com/roofingsites
Instagram: https://www.instagram.com/roofingsites/
LinkedIn: https://www.linkedin.com/company/roofingsites/
YouTube: https://www.youtube.com/@RoofingSites
The post From $3M to $10M in One Year – Indy Roof & Restoration Success Story with Aaron Christy – Roofer Growth Hacks – Season 4 Episode 4 first appeared on RoofingSites.com.
STAY IN THE LOOP
Subscribe to our free newsletter.
In today’s digital landscape, simply having a well-designed website is not enough for roofing businesses aiming to dominate their local markets. Search Engine Optimization or SEO has become an absolute necessity, serving as the backbone of any effective online strategy. Yet for many roofers, navigating the world of digital marketing and leveraging the power of
If you run a roofing business, your phone should be ringing off the hook right now. But instead, you might be watching calls dry up while a competitor three blocks away keeps booking jobs. The difference? That competitor has mastered a small but mighty piece of real estate on Google’s SEO search results page: the
Choosing between Google Ads and Local Service Ads or LSAs can feel like picking between two equally promising paths in your digital marketing strategy. Both platforms drive lead generation, but they operate on fundamentally different models. Understanding those differences is the key to allocating your budget wisely, maximizing conversions, and building a well-rounded online presence.
Roofing is a high-intent, often emergency-driven industry. When a homeowner’s ceiling is leaking, they do not browse websites – they pick up the phone. And they call the first few roofers Google displays in its Local Services Ads. If a roofer is not answering, they are handing that lead and their ad spend straight to