by Chris Hunter
Share
Welcome to the latest episode of Roofer Growth Hacks, hosted by RoofingSites.com: “Season Wrap Up + March State of Marketing for Roofers” In this episode, Chris Hunter breaks down the newest marketing trends shaping the roofing industry — from the start of busy season to updates in Google’s algorithm, shifts in lead costs, and the latest AI tools built for roofers.
As roofing companies gear up for spring, we’re sharing practical insights to help you fine-tune your marketing, improve your sales process, and stay ahead of the competition. Tune in for actionable strategies to drive growth and make sure your business is ready for what’s coming next.
About:
RoofingSites.com has been helping Roofing Companies grow for over a decade by using our proven marketing system, the 4R Roofing Marketing System to provide exclusive calls and appointments to each company. We started as a web design company and quickly pivoted to a marketing company since that’s what the Internet’s all about and it’s what our partners kept asking us for!
Since then, we’ve transitioned into a marketing company that not only helps get calls to your roofing company, we help you close the sale!
Timestamps:
[00:00 – 00:42] – Intro
[00:43 – 01:49] – Is Your Marketing Ready for Busy Season? Here’s What to Do First
[01:50 – 04:31] – Local Service Ads: The $10 Million Shortcut You’re Probably Ignoring
[04:32 – 06:47] – The Sales System Every Roofing Company Needs (But Almost None Have)
[06:48 – 09:20] – Tired of Missed Calls? Our New AI Handles It All
[9:21 – 12:09] – AI Won’t Save Your Business — Unless You Train It Right
[12:10 – 13:59] – Episode Wrap-Up & Biggest Takeaways
Resources:
RoofingSites: https://www.roofingsites.com/
Connect with us!
Podbean: https://roofergrowthhacks.podbean.com/
YouTube: https://www.youtube.com/channel/UCvfiqz7zzUWIQkgGPvx9XEw
Facebook: https://www.facebook.com/roofingsites
Instagram: https://www.instagram.com/roofingsites/
The post Roofer Growth Hacks – Season 2 Episode 22 – Season Wrap Up + March State of Marketing for Roofers With Chris Hunter first appeared on RoofingSites.com.
STAY IN THE LOOP
Subscribe to our free newsletter.
In today’s digital landscape, simply having a well-designed website is not enough for roofing businesses aiming to dominate their local markets. Search Engine Optimization or SEO has become an absolute necessity, serving as the backbone of any effective online strategy. Yet for many roofers, navigating the world of digital marketing and leveraging the power of
If you run a roofing business, your phone should be ringing off the hook right now. But instead, you might be watching calls dry up while a competitor three blocks away keeps booking jobs. The difference? That competitor has mastered a small but mighty piece of real estate on Google’s SEO search results page: the
Choosing between Google Ads and Local Service Ads or LSAs can feel like picking between two equally promising paths in your digital marketing strategy. Both platforms drive lead generation, but they operate on fundamentally different models. Understanding those differences is the key to allocating your budget wisely, maximizing conversions, and building a well-rounded online presence.
Roofing is a high-intent, often emergency-driven industry. When a homeowner’s ceiling is leaking, they do not browse websites – they pick up the phone. And they call the first few roofers Google displays in its Local Services Ads. If a roofer is not answering, they are handing that lead and their ad spend straight to