by Chris Hunter
Share
Retargeting is a cost-effective roofers marketing technique for getting the most out of lead generation by converting more leads with tracked advertising.
Though it might sound complex, creating a retargeting campaign for a roof company that follows leads around and posts new ads to them could not be easier.
Any roofer who is already set up with a Google My Business account and uses Facebook and Instagram – which every roofer should – can set up a retargeting campaign in just a few minutes and start benefiting right away!
What Are The Simple Steps For Setting Up Retargeting?
Setting up a retargeting campaign for roofing companies involves little more than choosing the best places to target existing leads and then creating the ads on those platforms.
Using the ad creation tools on Google and other platforms like Meta, roofing company owners can quickly generate a little retargeting tracking code that gets embedded into their website, then create enticing ads.
The tracking code monitors incoming leads that visit the website and then retargets to them, showing them ads on other websites.
It is as simple as that!
Where Should Retargeting Ads Be Run?
The most important factor for succeeding with a retargeting strategy for roofers is running ads on platforms where a roof company already markets to an& interested audience.
As Facebook and Instagram are two of the biggest social media platforms for any roof company to build an audience with and generate leads from, they are also the perfect places to set up a retargeting campaign for converting more of those leads.
Between Google and Meta, any local roofer who has already been attracting a marketing audience is in the perfect position to continue their efforts with a retargeting campaign that brings those leads back to their website.
Watch And Listen To These Retargeting Tips
Setting up a retargeting campaign for roofers is so easy to do, Chris from RoofingSites.com explains it all in this quick step-by-step Roofer Growth Hacks instructional video:
Do Not Delay – Start A Lead-Converting Retargeting Campaign!
Setting up a retargeting campaign is fast as well as easy and can help a roofer start converting more of their generated leads in almost no time.
The most time-consuming part of the process is building an audience and then generating enough leads that the retargeting strategy can do its magic of converting more of them.
Using retargeting, any local roofer can increase their marketing ROI and convert more leads using this simple, yet effective technique.
Learn more about retargeting and how to set up a retargeting campaign by watching the full Roofer Growth Hacks episode by clicking here or setting up a free marketing call with Chris at RoofingSites.com today!
Need Help With Retargeting for Roofers?
Contact RoofingSites.com To Set Up A Retargeting Campaign!
Call 888-308-2168 For More Info!
The post Roofer Growth Hacks – How To Set Up Retargeting! first appeared on RoofingSites.com.
STAY IN THE LOOP
Subscribe to our free newsletter.
If you run a roofing business, you have probably heard the buzz around ChatGPT. Some digital marketing voices claim that artificial intelligence is about to replace traditional search engines. Others insist that Google remains the only platform that matters. The truth, as always, lies somewhere in the middle. But when you look at the actual
Every roofer wants more leads – the question is where to find them. With so many platforms competing for attention, it is easy to spread marketing budgets thin across Facebook, Instagram, LinkedIn, and even AI tools like ChatGPT. Yet not all SEO traffic is created equal. Some visitors are just browsing. Others are ready to
As a roofer, your digital reputation is often the deciding factor for homeowners choosing between you and a competitor, making it a critical asset for any roofing business. For roofers, customer Google reviews are the lifeblood of sustainable growth, as potential leads prioritize companies with high ratings and recent feedback. This process is a fundamental
In today’s digital age, the roofing industry faces more competition than ever before. Homeowners and property managers are doing their research online, reading reviews, and comparing local contractors before deciding whom to trust for their roofing needs. As a result, the traditional ways of attracting customers such as door-to-door sales, yard signs, and word-of-mouth are


