by Chris Hunter
Share
The key to converting more roofing leads and getting more sales is effective lead nurturing to progress them through the sales funnel.
Unfortunately, due to incomplete lead nurturing strategies as well as a failure to understand that not all leads are the same, most roofers are not getting the sales they should be.
What Is A Good Conversion Rate?
A good conversion rate is 40 to 50% of all incoming leads.
Most roofers are getting only about 10% conversion regardless of their marketing investment, so where is the breakdown happening?
First, to apply optimal effective lead nurturing efforts, it is essential to identify different types of incoming leads and separate them into specific nurture campaigns.
Then once those leads are classified, specific lead nurturing techniques should be applied to the different groups.
Do You Know The Different Types of Incoming Leads?
In this week’s roofer’s marketing video, Chris from RoofingSites.com discusses the different types of incoming leads that roofers gain from their online marketing campaigns and how they need to be handled to successfully convert them.
It is an information-packed 10-minute lead nurturing video that ties together a few points from some previous videos by illustrating their importance for collectively acting on all types of leads.
Chris highlights how and where roofers are losing sales by letting them fall out of the sales funnel and what 3 lead nurturing strategies can be used to not just keep them in it, but actually convert them.
One of the main reasons why many roofers feel as though their marketing investment is wasted and not worth the cost comes down to lower-than-expected lead conversion rates.
The truth is, the reason this happens is due mainly to a lack of lead nurturing services put forth once the leads come in.
Unless each lead is nurtured the way it needs to be, the chance to convert it diminishes; however, using just 3 simple efforts, roofers can keep more of their leads active and eventually turn them into sales.
For more information about lead nurturing strategies or essential marketing help, contact Chris at RoofingSites.com or click here to schedule a free marketing consultation!
Struggling with Lead Nurturing for Roofers?
Contact RoofingSites.com for Lead Nurturing Services for Roof Companies!
Call 888-308-2168 To Find Out More!
Check Out Who is Posting This Article!
http://www.wicz.com/story/48247619/3-nurture-campaigns-you-need-in-order-to-increase-roofing-sales https://central.newschannelnebraska.com/story/48247619/3-nurture-campaigns-you-need-in-order-to-increase-roofing-sales https://lifestyle.1045thedan.com/story/48247619/3-nurture-campaigns-you-need-in-order-to-increase-roofing-sales https://lifestyle.1077lakefm.com/story/48247619/3-nurture-campaigns-you-need-in-order-to-increase-roofing-sales https://lifestyle.3wzfm.com/story/48247619/3-nurture-campaigns-you-need-in-order-to-increase-roofing-sales https://lifestyle.680thefan.com/story/48247619/3-nurture-campaigns-you-need-in-order-to-increase-roofing-sales https://lifestyle.953hlf.com/story/48247619/3-nurture-campaigns-you-need-in-order-to-increase-roofing-sales https://lifestyle.967wshv.com/story/48247619/3-nurture-campaigns-you-need-in-order-to-increase-roofing-sales https://lifestyle.countrylegends1059.com/story/48247619/3-nurture-campaigns-you-need-in-order-to-increase-roofing-sales https://lifestyle.earl983.com/story/48247619/3-nurture-campaigns-you-need-in-order-to-increase-roofing-sales https://lifestyle.magic979wtrg.com/story/48247619/3-nurture-campaigns-you-need-in-order-to-increase-roofing-sales https://lifestyle.maverick1023.com/story/48247619/3-nurture-campaigns-you-need-in-order-to-increase-roofing-sales https://lifestyle.mykmlk.com/story/48247619/3-nurture-campaigns-you-need-in-order-to-increase-roofing-sales https://lifestyle.rewind1019.com/story/48247619/3-nurture-campaigns-you-need-in-order-to-increase-roofing-sales https://lifestyle.southernsportstoday.com/story/48247619/3-nurture-campaigns-you-need-in-order-to-increase-roofing-sales https://lifestyle.thepodcastpark.com/story/48247619/3-nurture-campaigns-you-need-in-order-to-increase-roofing-sales https://lifestyle.us983.com/story/48247619/3-nurture-campaigns-you-need-in-order-to-increase-roofing-sales https://lifestyle.xtra1063.com/story/48247619/3-nurture-campaigns-you-need-in-order-to-increase-roofing-sales https://metro.newschannelnebraska.com/story/48247619/3-nurture-campaigns-you-need-in-order-to-increase-roofing-sales https://michigan.yournewsnet.com/story/48247619/3-nurture-campaigns-you-need-in-order-to-increase-roofing-sales https://midplains.newschannelnebraska.com/story/48247619/3-nurture-campaigns-you-need-in-order-to-increase-roofing-sales https://midwest.yournewsnet.com/story/48247619/3-nurture-campaigns-you-need-in-order-to-increase-roofing-sales https://northeast.newschannelnebraska.com/story/48247619/3-nurture-campaigns-you-need-in-order-to-increase-roofing-sales https://northeast.yournewsnet.com/story/48247619/3-nurture-campaigns-you-need-in-order-to-increase-roofing-sales https://panhandle.newschannelnebraska.com/story/48247619/3-nurture-campaigns-you-need-in-order-to-increase-roofing-sales https://plattevalley.newschannelnebraska.com/story/48247619/3-nurture-campaigns-you-need-in-order-to-increase-roofing-sales https://southeast.yournewsnet.com/story/48247619/3-nurture-campaigns-you-need-in-order-to-increase-roofing-sales https://southwest.yournewsnet.com/story/48247619/3-nurture-campaigns-you-need-in-order-to-increase-roofing-sales https://west.yournewsnet.com/story/48247619/3-nurture-campaigns-you-need-in-order-to-increase-roofing-sales https://www.htv10.tv/story/48247619/3-nurture-campaigns-you-need-in-order-to-increase-roofing-sales https://www.snntv.com/story/48247619/3-nurture-campaigns-you-need-in-order-to-increase-roofing-sales https://www.wpgxfox28.com/story/48247619/3-nurture-campaigns-you-need-in-order-to-increase-roofing-sales https://www.wtnzfox43.com/story/48247619/3-nurture-campaigns-you-need-in-order-to-increase-roofing-sales https://www.yournewsnet.com/story/48247619/3-nurture-campaigns-you-need-in-order-to-increase-roofing-salesThe post 3 Nurture Campaigns You Need to Increase Roofing Sales! first appeared on RoofingSites.com.
STAY IN THE LOOP
Subscribe to our free newsletter.
You can’t outwork the math of your business! Shawn Van Dyke, the author of “Profit First for Contractors”, explains what you need to know about Profit First to make your roofing business profitable. Build your business as a profitable business from the start! Check out more resources and tools about implementing the Profit First system […]
The one thing that roofers need to keep in mind about marketing and SEO as time passes is that it is ever-changing. While some of the SEO techniques used to generate leads and sales may be the same, the ways those techniques get used can differ as time passes. 2024 has been no different than years […]
What is your 10-year vision? In this episode, Rob shares with us the importance of the ten disciplines that he and Gino Wickman have developed for roofers that will help you build and scale your business. Stay tuned for actionable advice on exactly how to do that! Find more information at the10disciplines.com! If you enjoyed […]
To make profits and grow their businesses, roofers must generate income higher than their business operating expenses. That formula remains the same, regardless of how much a contractor spends on marketing to attract new customers and get new jobs. Unless they can knowingly operate at a profit and keep operating costs low, business expansion is […]